Everything is designed.

Why we do what we do

We know entrepreneurship as a lifestyle. Growing up around businesses, both failures and successes, has helped shape our world view that the result of risk is always education.

We've learned business by experience and we don't do things the normal way. Because we've taken the path less traveled, we have no fear of failure and embrace risk only as learning by doing.

Our goals

To build great digital experiences

To help entrepreneurs through education, encouragement and advisory

To model a lifestyle of creation over consumption

We see technology shaping the future and we've decided to use it to help make our lives easier through digital interaction.

How we measure success

Touchpoints. We want to help entrepreneurs be better equipped to lead after coming in contact with us for any amount of time.

Endurance. We don’t want to create things that disappear easily. We are creating sustainable digital products that solve specific problems.

True self. We want individuals to discover and be confident in their self-worth, while understanding that the whole is greater than the sum of its parts.